The EXO members' unique personalities and their overall bright and youthful vibe is the perfect fit for Coca-Cola's newest product line "Sunny 10". The boys have been selected as the international brand's newest faces.
A representative from Coca-Cola said, "All members of idol group EXO have their own color, their own personality, but EXO as a group is considered on top as they have demonstrated their immeasurable talents through their songs and moves. They are the best models for the brand as they are capable of energizing consumers who are in their 20s who are tired and can encourage them to discover their potentials through Sunny 10."
Previously, members of sub-unit EXO-K were Coca-Cola's models in 2012 and 2013.